Dutch Firm Amdax Plans Bitcoin Treasury Listing on Euronext Amsterdam

Dutch cryptocurrency service provider Amdax is preparing to launch a Bitcoin-focused treasury company on Amsterdam’s Euronext stock exchange. The move comes as European firms increasingly follow the lead of U.S. companies by adopting Bitcoin as a strategic reserve asset.

Launching AMBTS as a Bitcoin Treasury

Amdax announced on Monday that it is creating AMBTS B.V., a stand-alone entity with independent governance. The new firm will aim to become a so-called “1% Bitcoin treasury company,” with the ambitious goal of eventually accumulating 1% of Bitcoin’s circulating supply. At today’s market levels, with Bitcoin trading above $115,800, this target would represent more than $24 billion worth of BTC.

The company said it plans to raise capital gradually through the markets, expanding its Bitcoin reserves while growing shareholder value and increasing Bitcoin-per-share metrics for investors. The first stage will involve private investors, with proceeds directed toward accelerating the firm’s accumulation strategy.

Regulatory Firsts for Amdax

Amdax has played a pioneering role in the Dutch crypto sector. It became the first crypto service provider to register with the Dutch Central Bank in 2020 and, more recently, was among the first in the Netherlands to secure a Markets in Crypto-Assets (MiCA) license from the Dutch Authority for the Financial Markets. This regulatory foundation provides AMBTS with a strong compliance framework as it pursues its Euronext listing.

European Momentum in Corporate Bitcoin Adoption

Corporate adoption of Bitcoin is gaining traction across Europe, although exposure still remains relatively modest compared with traditional assets. “With now over 10% of Bitcoin supply held by corporations, governments, and institutions, we think the time is right to establish a Bitcoin treasury company with the aim to obtain a listing on Euronext Amsterdam, as one of the leading exchanges in Europe,” said Lucas Wensing, CEO of Amdax.

At least 15 European firms have already added Bitcoin to their balance sheets, including large holdings by companies in Germany, the United Kingdom, and France. This trend mirrors the growing acceptance of Bitcoin as a corporate reserve asset seen in the U.S.

Bitcoin’s Outperformance and Global Expansion

Bitcoin’s performance continues to attract institutional attention. Over the past decade, the cryptocurrency has surged by more than 26,900%, compared with gains of just under 200% for the S&P 500, 125% for gold, and 4.3% for crude oil. This remarkable track record has positioned Bitcoin as the standout asset of the modern era.

Beyond Europe and the United States, corporate adoption is also accelerating in Asia. Japanese investment firm Metaplanet has emerged as a leading example, recently adding 775 BTC to bring its total holdings above 18,800 BTC—valued at more than $2.1 billion. Despite short-term volatility in its share price, Metaplanet’s stock has surged nearly 190% this year, far outpacing Japan’s major blue-chip index.

Positioning for a Bitcoin Future

For Amdax, the launch of AMBTS represents more than just a market listing. It is a bid to position itself at the forefront of Europe’s Bitcoin adoption wave, offering investors direct exposure to the digital asset through a regulated and transparent structure. As corporations, institutions, and governments increase their Bitcoin holdings globally, Amdax aims to secure a place among the leading players driving this financial transformation.

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